What is BuiltWith?

BuiltWith is a website profiling, lead generation, competitive analysis, and business intelligence platform that identifies the technologies used by websites.

SubcategorySales Intelligence / Website Technology Profiler
Price€295,00

What is BuiltWith?

Introduction to BuiltWith — what it does and who it is for.

BuiltWith is a website profiling, lead generation, competitive analysis, and business intelligence platform that identifies the technologies used by websites.

What do you need to run BuiltWith?

System requirements, OS support, and hardware needs for BuiltWith.

BuiltWith is a web-based SaaS platform accessed through a browser, so no memory, storage, processor, or software requirements are published beyond having an internet connection and a supported browser.

Operating system
Web-based (browser-basedworks on any OS)
Devices
Desktop web browser Chrome browser extension

How much does BuiltWith cost?

Pricing plans, license type, and availability for BuiltWith.

BuiltWith offers a free tier for individual site lookups plus paid plans starting at $295/month (Basic), with Pro at $495/month and Team at $995/month, all with CRM integration.

Price summary€295,00 (Proprietary)
License detailsProprietary subscription SaaS; monthly plans require a 1-month minimum term, annual plans a 1-year minimum term; access continues through the paid period after cancellation.
AvailabilityAvailable
PlanDescriptionPrice
BasicLimited technologies, keywords, and retail reports; 1 system login; CRM integration€295,00
ProUnlimited technologies, keywords, and retail reports; most popular plan; 1 login; CRM integration€495,00
TeamUnlimited technologies, keywords, and retail reports; unlimited pro logins; enterprise access; CRM integration€995,00

What is BuiltWith used for?

Key features, use cases, and capabilities of BuiltWith.

BuiltWith profiles the technologies used by over 26 million websites, offers historical technology trend data back to 1985, generates leads from technology-adoption signals, and provides APIs plus a Chrome extension for lookups.

Key features

  • Technology profiling of 126,000+ internet technologies across 26+ million websites
  • Technology trend analysis dating back to January 1985
  • Lead generation and prospect lists based on technology adoption signals
  • Chrome browser extension for on-page technology lookup
  • eCommerce product data tracking (spend, revenue, employee count, industry, location)
  • CRM integration
  • Domain, Lists, Ask, Trends, and other public APIs for technology lookups
  • Retail/eCommerce reports

Use cases

  • Sales prospecting and lead generation based on a company's tech stack
  • Competitive analysis of technologies used by competitor websites
  • Market research into technology adoption trends
  • Due diligence and vendor/tech-stack verification

Who should use BuiltWith?

Target users, industries, and ideal use cases for BuiltWith.

BuiltWith is aimed at sales, marketing, and business development teams, along with SaaS/martech vendors and analysts who need technology-adoption intelligence.

Industries
eCommercemartech/adtechSaaSsales intelligence
Target audienceSales, Marketing, And Business Development Teams; SaaS And Martech Vendors; Investors And Analysts
Integration complexityLow

How is BuiltWith deployed?

Deployment options, API, and hosting for BuiltWith.

BuiltWith is a cloud-hosted SaaS product with no self-hosting option and no open-source availability, accessed entirely via the web or its APIs.

API integration
Open source
Self-hosting

How do you get started with BuiltWith?

Installation and onboarding steps for BuiltWith.

Users can sign up for a free account at builtwith.com/signup to get individual site lookups, or view paid plans at builtwith.com/plans for expanded access.

What are the pros and cons of BuiltWith?

Balanced review of strengths and weaknesses of BuiltWith.

Per G2 reviews, users praise BuiltWith's quick technology profiling, lead generation value, and browser extension, while citing data accuracy issues, high cost, and messy CSV exports as drawbacks.

ProCon
Quickly reveals a website's technology stackData quality/accuracy issues reported by users
useful for lead generation and prospecting based on tech usageconsidered expensive at nearly $500/month for the Pro plan
Chrome extension gives convenient on-the-go lookupsCSV data exports described as unorganized and requiring manual cleanup
helps sales teams contextualize and personalize outreach

Where can you learn more about BuiltWith?

Documentation, support, and official links for BuiltWith.

BuiltWith provides API documentation at api.builtwith.com, a GitHub organization with code examples and API wrappers, and a company blog.

Frequently asked questions

What is BuiltWith?

BuiltWith is a website profiling, lead generation, competitive analysis, and business intelligence platform that identifies the technologies used by websites.

How much does BuiltWith cost?

BuiltWith offers a free tier for individual site lookups plus paid plans starting at $295/month (Basic), with Pro at $495/month and Team at $995/month, all with CRM integration.

What is BuiltWith used for?

BuiltWith profiles the technologies used by over 26 million websites, offers historical technology trend data back to 1985, generates leads from technology-adoption signals, and provides APIs plus a Chrome extension for lookups.

Where can I get BuiltWith?

You can get BuiltWith via the official website, the install page and GitHub. See the resources section on this page for direct links.

Who should use BuiltWith?

BuiltWith is aimed at sales, marketing, and business development teams, along with SaaS/martech vendors and analysts who need technology-adoption intelligence.

What do you need to run BuiltWith?

BuiltWith is a web-based SaaS platform accessed through a browser, so no memory, storage, processor, or software requirements are published beyond having an internet connection and a supported browser.

How do you get started with BuiltWith?

Users can sign up for a free account at builtwith.com/signup to get individual site lookups, or view paid plans at builtwith.com/plans for expanded access.

How is BuiltWith deployed?

BuiltWith is a cloud-hosted SaaS product with no self-hosting option and no open-source availability, accessed entirely via the web or its APIs.

Who developed BuiltWith?

BuiltWith is developed by BuiltWith Pty Ltd.

What are the pros and cons of BuiltWith?

Per G2 reviews, users praise BuiltWith's quick technology profiling, lead generation value, and browser extension, while citing data accuracy issues, high cost, and messy CSV exports as drawbacks.